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Honda, precisa come un missile

07/07/2008

Sul mercato australiano arriva la nuova Accord Euro. E punta sulla tv.

Per dimostrare come la giapponese non abbia nulla da invidiare alle concorrenti europee. Da Draftfcb Melbourne anche stampa, online, direct marketing, outdoor, pos e comunicazione presso le concessionarie. 

Tv
Honda Business Leader Stephen McLardie
Group Account Director Magdalina Triantafyllidis
Account Manager Josh Goodall
Honda Marketing Manager John Pranger
Honda Assistant Advertising Manager Babi Kahveci

Agency Draftfcb Melbourne 
Creative Director Scott Lambert
Creative Team Evan Roberts, Mick Bakos, Mat Garbutt, Scott Lambert
Tv Producer Karina Wright

Production Company Revolver Film
Director Steve Rogers
Exec Producer Michael Ritchie
Director of Photography Mandy Walker/Garry Phillips
Producer Georgina Wilson

Post Production The Editors
Editor Bernard Garry 

Post Production Bean Colour
Colourist Ben Eagleton 

Post Production Fin Design
Producer Billy Becket
Lead Animator/VFX Stuart White
Flame Artist Justin Bromley 

Sound Risk Sound
Mixer/Engineer Paul Baxter
Producer Kath Momsen 

Original Music Score Nylon Studios
Composer Johnny Green
Producer Mark Beckhaus/Karla Henwood 

Media Agency Zenith Optimedia (Kate Graham, Justine Bucci)
 
Print
Project name Euro-Whoosh.
Product: All-New Accord Euro
Client John Pranger- Honda National Marketing Director 

Agency Draftfcb Melbourne
Creative Director Scott Lambert
Copywriter Evan Roberts, Mat Garbutt
Art Director Mick Bakos, Scott Lambert, Chris Shoolman
Photographer Andreas Smetana
Retouching  Electric Art






 

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