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Meribel Ad Festival, i vincitori Marketing Services Cristal

15/12/2008

Nell'ambito del Méribel Ad Festival, in calendario nella cittadina omonima fino al prossimo 17 dicembre, sono stati assegnati i Marketing Services Cristal. Il Marketing Services Grand Cristal è andato alla campagna 'Chabal-Le-Duel' per Orange ideata dall'agenzia Buzzman con la direzione creativa di Georges Mohammed-Cherif. Qui di seguito gli altri vincitori:

'Cristal' by communication tools

Mailing
Campaign Softlight
Advertiser Salesforce.com
Agency Publicis Dialog
Creative Director Michel Duval, Dominique Chevallier

Digital (Website, E-mailing, Display, Search)
Campaign YoBigBattle
Advertiser SFR/Vodafone
Agency Dialog Red
Creative Director Michel Duval

'Cristal' by Business Area

B-to-C

Automotive/Automotive Product
Campaign Cash
Advertiser Renault
Agency Publicis Dialog
Creative Director Michel Duval, Dominique Chevallier

Service/Banking/Credit Institution/Insurance
Campaign Campagne Mobilité EDF
Advertiser EDF
Agency G2 Paris
Creative Director Eric Nguyen

Charity/General Interest
Campaign La Semaine du Développement Durable
Advertiser Ministère de l'Ecologie, de l'Energie, du Développement Durable et de l'Aménagement du Territoire
Agency OgilvyAction
Creative Director Anne Bessaguet

Information Technology/Telecommunication
Campaign Chabal-Le-Duel
Advertiser Orange
Agency Buzzman
Creative Director Georges Mohammed-Cherif

Local Distribution (Except food product)
Campaign Petit Bateau Vitrines 2008
Advertiser Petit Bateau
Agency Piment DDB
Creative Director Axel Roy, Rémi Gross

Retail Store
Campaign Plus Belle Coachée par mes Marques
Advertiser Géant Casino
Agency Trade Up
Creative Director Sophie Albaret

B-to-B (no product category distinction)

Campaign Speed Shooting Performance
Advertiser Stella Studio
Agency Rapp
Creative Director Damien Frossard, Gilles Duplan

Special Awards

Environment and Sustainable Development (no product category distinction)
Campaign Indice Carbone Casino
Advertiser Casino
Agency K Développement Durable
Creative Director Rémi Guilbert

Coup de Cœur Cristal
Campaign Speed Shooting Performance
Advertiser Stella Studio
Agency Rapp
Creative Director Damien Frossard, Gilles Duplan

Jury members for the Marketing services cristal 
Agencies 
Presidents 
• Philippe Ceyrac, President - G2 Paris (Collège France)
• Ian Haworth, Global Chief Creative Officer - Rapp Collins Worldwide (Collège Europe)

• Georges Eric Armand, CEO, Ogilvy Action
• Felix Glauner, Chief Creative Officer, Euro RSCG Dusseldorf
• Eva Klaass, Creative Director, Wunderman France
• Florian Schueltke, Chief Marketing Officer, Publicis Germany
• Leon Sverdlin, Creative Director, Mark BBDO
• Nicolas Taubes, Creative Director, Tequila
• Riccardo Bartola, Creative Director, Draftfcb
• Wassim Bassil, Managing Director - RMG Connect Dubai

Advertisers
President :
• Morald Chibout, Marketing Director to the Grand Public – Edf

• Sébastien Girard, Marketing Director Europe, Middle East & Africa Motorola Mobile Devices – Motorola
• Sébastien Lery, Marketing Manager – Sfr
• Jérôme Lefevre, Communication Director – La Banque Postale
• Stéphane Marchet, Direct Marketing Manager – Leclerc
• Olivier Nau, Marketing and Communication Director – Master Card Europe
• Beatrice Pâques, Directrice Commerciale et Marketing – Thalys International
• Jean Rubens, Marketing Director – Groupe Casino








 

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